In this course, you’ll learn how customers move through four key stages—Awareness, Consideration, Conversion, and Loyalty—and how to align your advertising strategy with each stage to drive business growth. 📈✨ You'll explore how to attract potential buyers, engage them effectively, convert interest into sales, and build long-term customer relationships. By understanding these stages, you can create impactful ad campaigns that boost visibility, increase sales, and grow your brand. 🚀
📢 Understanding customer behavior is the key to driving sales and brand growth.
Every successful brand follows a structured path to attract, engage, and retain customers. With the right advertising strategy, businesses can build brand awareness, influence purchasing decisions, and create long-term customer relationships.
In this section, you’ll explore how advertising plays a crucial role in guiding potential buyers from discovery to long-term loyalty by aligning with their needs at every stage of the shopping journey.
By mastering these growth targets, you can boost visibility, drive conversions, and increase customer retention, ensuring sustainable success in an ever-evolving marketplace. 🚀
How many people see your ads?
Are users engaging with your ads?
How many are actually buying?
Are buyers returning for more?